Tonight I was reminded of why I am not a professional writer – just compare my stuff to this article!
Patricia Kitchen of Newsday interviewed me this past week and just today put up an article titled Position Yourself Online For Success. This article is more complete and offers more concrete evidence of the need to, and power of, personal branding than I have yet imagined. I strongly suggest you take the 5-10 minutes to read it, and then go back and use the examples to learn more about what people are doing right.
I know that blogging for your personal brand is intimidating – my first reaction when presented with the idea was “I have nothing to say” and “I don’t have the time.” I’m sure you have your own excuses. And I realize that it might not be the right answer for you, or the timing just isn’t right. But don’t discount it, if anything, just delay it until you are ready.
Honestly, I’m not just posting this because I’m quoted in the article 😉 – this really is an excellent piece that merits your attention. Thanks, Patricia, for bringing this to a new level in the press!