Sometime during the last year of my employment at my last job I swiped a book from my mom while she was visiting my family. How To Become A Rainmaker had me 1,000% captivated. Every chapter is 2 – 5 pages, the book is small (although not a “pamphlet”), and the stuff in there was just amazing.
I’m not a salesperson, and I wasn’t at the time, but reading Jeffrey Fox’s book on becoming a rainmaker, and the strategy and tactics involved, won me over.
As CEO of Me, Inc. I think it’s critical that we understand our role of sales and marketing. I don’t know of any better training, whether it’s beginner training or advanced training, to help us understand what goes into becoming an effective salesperson.
Salesperson = Communicator
Salesperson = Influencer
There is no reason to not be a more efficient communicator or influencer, I don’t care if you are unemployed, a super-geeky programmer (no offense intended :p), or a work-alone-on-the-moon astronaut.
You need this book.
It is about $14 on Amazon. Or you might be able to get it at Costco (I’ve seen a bunch of Fox’s books at my Costco). Or you can check your local library.
I don’t care how you get this book, but get it. And read it with your “CEO of Me, Inc.” hat on.