Here’s a funny story. Yesterday I was doing some research for a project I’m doing for MarketingProfs.com (one of my favorite online sources of information). I somehow went to Southwest’s blog, Nuts about Southwest, and was interested to see they have a bunch of participation in social networks.
I was especially interested in the LinkedIn Profile, since you aren’t supposed to have a Profile for a company, rather an individual. I clicked over and found it was the CEO’s Profile… and had an idea. Since LinkedIn reviewed Guy Kawasaki’s profile, and that’s been a huge hit (gets great search results, and is usually at the bottom of some pages within LinkedIn), what if I reviewed Gary Kelly’s Profile?
So I did – you can see the Southwest CEO LinkedIn Makeover here, on my LinkedIn blog (I titled it Nuts About Southwest, But Not Gary Kelly’s (LinkedIn) Profile). It was fun to write ;). And then I tweeted it, specifically bringing it to the attention of whoever the Twitter person is a Southwest:
I got THIS reply back within a few minutes:
Now I think that’s pretty funny/cool!
Have YOU gotten any value out of Twitter?